Stably Launches Stablecoin Issuance and Advisory Service for Institutions and Enterprises
Stably, a Seattle-based company and a pioneer in the field of stablecoin infrastructure and decentralized finance (DeFi), has just announced the launch of a new solution called Stablecoin-as-a-Service (SCaaS). This solution aims to support financial institutions and enterprises to build, issue and deploy their own branded stablecoins.
As the global stablecoin market is growing rapidly and is forecast to exceed $3.7 trillion by the end of this decade, demand from traditional businesses is increasingly evident. With the total stablecoin market capitalization surpassing $250 billion in the first half of 2025 alone, the emergence of laws such as the STABLE Act and GENIUS Act in the United States is creating a positive legal corridor, encouraging large institutions such as Amazon, Walmart and JD.com to participate in issuing their own stablecoins.
Recognizing this opportunity, Stably offers a comprehensive SCaaS solution that includes strategic consulting, product design, technical integration, legal coordination, and market operations support, all tailored to each enterprise and organization.
SCaaS Toolkit: Private-Brand Stablecoin Issuance Platform
Based on over seven years of industry experience, Stably supports organizations in building and operating compliant, fiat-backed stablecoins. The company provides flexible solutions for a wide range of organizations, from banks, brokerages, credit institutions, fintechs to non-financial businesses such as retailers, e-commerce platforms, telecommunications, social networks, and F&B chains.
Customers can choose between two deployment models:
Rapid stablecoin launch with a management partner: Enables the issuance of branded stablecoins in just a few weeks, suitable for enterprises looking to test the market quickly.
Build In-House: For organizations looking to control and scale a long-term stablecoin solution, with custom tooling and deep technical integration.
Stably also provides technical and non-technical consulting services across every stage of product development from early ideation to large-scale market deployment.
Strategic Partnerships and Ecosystem Support
Stably’s solution does not operate in isolation. The company actively collaborates with strategic industry partners such as Bridge, Frax, and prominent blockchain platforms such as Ripple, VeChain, and Stellar to ensure compatibility, integration, and large-scale product delivery.
Stably is also a development partner of dTRINITY, the first DeFi protocol to offer subsidized interest stablecoins, allowing stablecoin borrowers to receive a discount instead of paying interest, a significant step forward in reshaping the credit market.
One recent example is a partnership with Lit Financial, a Michigan-based mortgage lender, to develop a stablecoin strategy for their new financial product.
Positioning the future: Which businesses are suitable for stablecoins?
According to Kory Hoang, CEO and co-founder of Stably, stablecoin issuance is no longer the exclusive domain of financial institutions. Commercial businesses, service platforms, or social networks can benefit greatly from stablecoins if they meet two conditions:
Have a large user base with strong network effects.
Have payment processing, user balance storage, or credit facilitation activities at a significant scale.
If both of these conditions are met, a business is ready to enter the “Stablecoin Age,” according to Hoang.
Leading the industry
Stably was founded in 2018 and is one of the world’s first stablecoin issuers and SCaaS providers. The company operated the world's 7th largest stablecoin in 2019 and has supported the issuance of more than 15 stablecoins on multiple blockchains since 2020.
Unlike pure stablecoin issuers, Stably focuses on B2B solutions, helping businesses leverage stablecoin technology to create financial products that fit their own operating models, thereby enhancing user experience and opening up new market opportunities.
Conclusion
The launch of the SCaaS toolkit marks a new development in the journey to shape the global stablecoin market. As organizations increasingly look to leverage stablecoins to improve payments, manage cash flows, and create brand value, Stably's solution is expected to play an important role in bringing stablecoins closer to the traditional corporate world.
In a rapidly changing market backed by a clear regulatory framework, owning your own stablecoin is not only an innovative option, but can become a vital competitive advantage for businesses in the digital age.